a strategy in order to be grounded and meaningful. Most of us have had our brilliant ideas turn out to be, well, not so brilliant. That's why design and creativity need to be carefully tended. Careful production ensures the end product communicates the original idea in all its glory.
So, where do we get started?
This is a quick overview of the process each project takes.
First, we create a strategy in the form of a Creative Brief. This strategy is based on research and any materials and insight you provide us. The Creative Brief will explain in clear terms what we intend to achieve with the project. For digital projects, we also provide a sitemap and wireframes in order to clarify what information is included and how it is organized.
Then… onto design!
The first stage of design is concepting. Concepts are about "The Big Picture" -usually rough sketches, sample photos or color palettes that compose the look and feel of a project. Once a direction is chosen, the actual design uses type, photographs or illustrations, tone and layout to make the concept work in the real world. Design takes a lot of refining and revising to get it just right.
Finally, production. After a piece has been reworked and revised so that it brings joy to the eyes of the viewer (yippee!), it moves into the gritty world of production. Whether print or digital media, there are many considerations and technical limitations to be navigated. We have experience in these murky waters. This ensures that the piece envisioned at the conference table is the one delivered to the warehouse or the web browser.
What can I expect from TCDesigns, you ask?
You can expect professional, yet personal design services! On the web, TCDesigns creates websites with user-friendly navigational interfaces, eye-catching design, and easy-reading text for your visitor. Your audience will not have a hard time figuring out exactly what it is you do after looking at your business card or visiting your website.
TCDesigns follows website best practices, like using web-safe fonts and colors. We give attention to the technical aspects of your website like quick down-loading of pages and animations that can be viewed by most browsers. This attention to detail will keep your visitors at your site longer.
Your website will serve viewers the meat and potatoes, but leave room for dessert. After all, your web/business presence should make visitors want to come back for seconds.
So, what's the bottom line in dollars and cents?
A lot less than you think. But it will cost you plenty in lost business without a web or media presence. Send TCDesigns an e-mail , stating your needs and interests, and we will provide you with a quote.
Quotes are based upon complexity of website and design, add-ons (like scanning and editing photographs), logo design inclusion, and size of completed website. We then launch your site on a server of your choice, however, we recommend iHostStudio for reliable and affordable web hosting service!